Social and video

You should use this simplified University logo as the profile picture on social media platforms such as Facebook, Instagram, LinkedIn and Twitter/X.

This version is for social media accounts representing Oxford University groups or departments, and not personal profiles. It is only to be used as a profile image and it must not be used as a substitute logo or for any other purpose.

Showcase examples

Download the favicom

Members of the University may download the favicon.

Oxford video outro

If Oxford University is the main or only institution that needs crediting at the end of your video, you may: 

• cut to the logo on a white background
• fade to the logo on a white background. Timing should be determined by the specific end of the video, but something between 0.4 and 1.0 seconds is usually appropriate
• use an animated rapid scale-up with bounce provided below for more light-hearted videos. The white background may fade in behind the scaling effect if desired.

You must not animate any elements of the Oxford logo. 

You must follow the instructions under Using the Oxford logo on screen, paying attention to the What not to do section.

If there is more than one logo to display, work upwards in scale within the organisation, showing each logo in turn. You can cut or fade between the logos.

Alternatively, multiple logos can be shown simultaneously, ensuring that respective brand guidelines are followed (see Using the Oxford logo alongside other logos).

Size and positioning

If the Oxford University logo appears alone, it must be one-third of the size of the smallest dimension of the frame. For example, in a 1920 x 1080 frame, the logo should be a square of (1080/3=) 360 pixels. In a 2160 x 3840 vertical frame, the logo should be a square of (2160/3=) 720 pixels. 
The logo must be centred horizontally and vertically.

Assets for download

Animations of the logo in the appropriate dimensions on a white background in common resolutions are available.